
A MESSAGE FOR YOU DURING THE GREAT 2020 RECESSION
You have probably already experienced a slowdown, as business has been shrinking significantly in most parts
of the world. Regrettably, I’m sure you are feeling the effects—and I’m sure you don’t like it.
In fact, I hope you don’t like it, and I would encourage you to hate it so much that you are willing to do anything
to fight back. Despite the fact that we’re enduring a time when many people will suffer—with millions out of work, companies failing, and entire industries to be disappearing—it is also a time to learn and use specific strategies to
turn the tide.
New companies, products, and even industries are born out of economic challenges.
I want you to be a person who wakes up every day wanting to be first in your industry or field, who is not
victimized by what appears to be reality but who creates a new reality out of the opportunity and rubble of the old.